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Upcycling Atlas

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2 results

Mohamed Youss

Anouri Original

Taghazout, Morocco

Anouri Original is a Moroccan upcycling fashion brand founded by designer Mohamed Youss and co-founder/CEO Abdellah Ait Elmaalem. Based in Taghazout and rooted in Taroudant’s craft heritage, the brand gives old rugs, burlap and repurposed textiles a second life as handmade, one-of-a-kind jackets, trousers and bags.

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Reet Aus

Reet Aus

Tallinn, Estonia

Reet Aus is a Tallinn-based circular fashion brand founded by Estonian designer Reet Aus in 2012. Through its science-based UPMADE® method, developed with the Stockholm Environment Institute Tallinn Centre, it upcycles pre-production textile waste into new clothing, offering both its own collection and circular design, certification and manufacturing services to brands and factories.

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